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Channel: Marketing and Selling to the 50 Plus » Issue 11
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Savvy Seniors are Finding Fun and Fulfillment in Online Communities

The old familiar phrase “back in the day,” no longer conjures up visions of households without television sets, but has now been replaced by referrals to the era before internet service. Senior...

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Meet the Grandparents: The Forgotten Market

According to a study done by grandparents.com the numbers of grandparents are increasing at more than double the rate of the general population. Currently there are 70 million grandparents (three out...

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